Refuge to the Bored: Netflix's Journey from Novelty to Innovator

Remember when we had to physically go to a movie rental place to get our favorite movies on demand? The late fees, long queues on Friday nights and praying that the tape was already rewound (yes, there were days when we didn't have DVDs) were just some of the consequences of not actually buying the video. But today, with smart phones and televisions, we can easily watch the films and TV shows we want on demand with just a simple click of the button. 

I recently just published an article about Netflix's journey from novelty to innovator on GlobalBankingAndFinance.com. Check it out! http://www.globalbankingandfinance.com/refuge-to-the-bored-netflixs-journey-from-novelty-to-innovator/